Capturing the Green Advantage (What green customers want and how to deliver it)
http://sloanreview.mit.edu/special-report/2009/02/25/for-real-not-just-for-show/
The Business of Sustainability – MIT Sloan Management Review
http://www.mitsmr-ezine.com/busofsustainability/2009?#pg1
Energy, the Environment and IBM
http://www.ibm.com/ibm/green/index.shtml?cm_re=masthead-_-business-_-green
IBM Smarter Planet
http://www.ibm.com/ibm/ideasfromibm/us/smartplanet/index.shtml
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